My product constitute of generic medicines which will be branded with our brandname IT is more innovative & available to the unreachable rural masses , we provide door to door services in back ward areas ,where normal branded pharma companies do not make the effort to reach the rural masses. We also provide employement to persons from the nearby areas who do not have the resources to migrate to cities in search of employment .my medicines will be provided for the lowest prices and will also provide employement to the rural youth & will prevent their mass exodus to the cities. My main focus is on cost cutting and to provide medicine in the backward areas and provide employement to the rural youth. In future we will focus on reducing the price of new medicines which are priced more than their generic counterparts due to branding by big pharma companies. We will also focus on easy availability of the medicines at reasonable prices.