Lidder Valley India Private Limited is extensively born out of a love for ancient lifestyle handicraft products. LIDDER VALLEY INDIA was founded in by friends who have always been interested in Indian art. With a fear that Indian art and craftsmen would lose the incentive to keep up the artwork owing to modern art and techniques, the founders chose to keep it alive by recruiting diverse painters around India and giving them employment, inspiring them to do their best, and so keeping Indian art alive.