Digital marketing incorporates everything in the online marketplace that helps bring more people to your website. When more people learn about you through online methods, you increase your visibility and potential to generate new business. Your digital marketing strategy must be an ongoing, evolving plan that stays current with changing trends while delivering a steady flow of new traffic to your website. A robust digital marketing plan incorporates the following top strategies and tools. 1. Social Media Remember when social media was strictly “social?” It’s been a while! While social media remains one of the best ways to stay connected with friends and families, it’s also one of the most critical types of online marketing for your business. Your Facebook, Twitter, or LinkedIn business pages should help drive traffic to your website. By creating smart, engaging posts that help inform users about what you do, you encourage people to interact with your posts and learn more about your services. Do your research to learn about the most effective types of interactive posts and how to use each platform for marketing your busines

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Source: Ministry of Corporate Affairs company master (open data). Capital figures are as-of the 2021 registry snapshot, not live.