Himalayan Paints has harnessed the cloud model to facilitate its business operations. Its journey on to the cloud has been gradual wherein it started with the website going on cloud followed by enterprise mail. As the comfort levels increased, the company shifted quite a few critical enterprise processes like the entire employee life-cycle processes, front line sales engagement processes and customer visualization processes to the cloud. The company has used the combination of industrialized sensors, and social media analytics to catalyze both internal operations and customer-driven product development and marketing outreach. “Social Media has been an area wherein we did make early investments. We first used it to address customer complaints. Any customer complaining about our products was reached out to and engaged till mutually acceptable solutions were reached. We have run quite a few successful campaigns on the social media to inspire, educate and help our customers make better choices on colors.
Construction
Source: Ministry of Corporate Affairs company master (open data). Capital figures are as-of the 2021 registry snapshot, not live.