Epharma develop a franchise model of franchisee owned and company operated model where company support to establish a retail medicine outlet at owner's locality after doing the market survey, market capture analysis by providing all type of support of interior, exterior, marketing, license, staff recruitment, accounting, sales, logistic and daily operation. complete online billing and tracking procedure, online and offline, home delivery and on counter sale system. By investment of Rs. 12-15Lakh for each outlet with area of 150-180square feet. all cost included, including stock and operation. at present in last 4 months we have opened 12 outlets and more 24 on pipeline, in next 60 days these 24 will be on operation. target for next 6 months more 50 outlets in Malda, Murshihdabad, Utttar and Dakshin Dinajpur. providing medicines to local people at lowest cost with best profit to the franchisee. franchisee earn upto 20% of the revenue.