Personal finance is now a significant concern for the people of the Republic of India. Being that many of them are salaried professionals, and in addition to the Government of India promoting the Cashless Economy, we are developing an innovative product that will allow customers to not only save money for the future, but also contribute to the country's economy by engaging in cashless transactions with us. As more and more customers are receiving their wages and payments in their bank accounts, the vast majority of them have begun to pay using Google Pay, BHIM UPI, debit cards, and credit cards as methods of payment. People don't know how to manage / invest money for their future. No one is ready to invest in a big amount at a time, also if they're ready then they'll simply keep their money in banks in the form of Fixed Deposit or In Locker or in any other form where the returns are less. We're creating the product keeping in mind the consumer risk appetite, another pandemic proof portfolio, supported by machine learning so that we can provide our consumer a good amount of return which they're not able to get it from traditional sources.
Other business activities
Source: Ministry of Corporate Affairs company master (open data). Capital figures are as-of the 2021 registry snapshot, not live.