The beauty of Augmented Reality(AR) is that it can happen anytime and anywhere. An AR app allows you to interact with the real world in entirely new ways – which means that your next immersive brand experience could be right around the corner. AR enables brands and product owners to transform images, objects, and locations into interactive and immersive digital experiences by putting unforgettable AR experiences right at your audience’s fingertips (and straight onto their mobile device). Augmented Reality is the new battleground for tech giants and this creates a huge opportunity for your brand. It can be used to enhance the user experience. Show and present your products in more innovative and immersive manner. Virtual reality is an artificial environment that is created with software and presented to the user in such a way that the user suspends belief and accepts it as a real environment. On a computer, virtual reality is primarily experienced through two of the five senses: sight and sound. In a virtual reality environment, a user experiences immersion, or the feeling of being inside and a part of that world. One is also able to interact with his environment in meaning
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Source: Ministry of Corporate Affairs company master (open data). Capital figures are as-of the 2021 registry snapshot, not live.