We are into the production of Amla & Wild Apple juice fortified with traditional therapeutic herbs such as Ginger, Pudina, Brahmi, Neem etc. The juice is made from fresh fruit unlike boiled dried fruit which are available in the market. Further more its preservative free. Priced at Rs 240 the product is sold via home delivery, departmental stores. The target audiences are primarily health watchers and diabetic patients. In the past online & radio promo have been employed to create both awareness & product efficacy. It’s being reinforced by product sampling. Further in near future we have plan to add diabetic syrup, fruit and vegetable based multivitamin gummies for both adult and young children.