Startup Originals Team
Bollywood icon and entrepreneur Ranbir Kapoor has made waves in the Indian tech world by investing in Prozo, a leading full-stack, tech-enabled supply chain platform. Kapoor’s entry as an investor not only brings star appeal but also underlines the growing importance of robust backend solutions in India’s booming consumer economy.
What is Prozo? The Tech Powerhouse Behind Your Favorite Brands
Founded by Dr. Ashvini Jakhar, a former Naval doctor and McKinsey consultant, Prozo operates as a one-stop shop for supply chain needs. The company seamlessly integrates warehousing, freight, and fulfillment under its proprietary technology systems, enabling brands to manage operations across B2B, D2C, and marketplace channels with real-time visibility and strict service standards. Prozo’s tech stack includes tools like ProWMS (Warehouse Management System), ProShip (Transport Management System), and a real-time Control Tower for centralized oversight.
Currently, Prozo powers logistics and fulfillment for over 150 brands-including industry names like PhonePe, Beardo, Neemans, Snitch, and The Minimalist. The company manages 42 tech-enabled warehouses spread over 2.2 million square feet, reaching more than 24,000 pin codes across India and achieving an annual revenue run-rate of ₹250 crore.
Ranbir Kapoor’s Perspective: Belief in Speed and Reliability
Explaining his investment, Ranbir Kapoor highlighted the critical need for speed, consistency, and adaptability in today’s market. “Prozo’s systems give brands that edge. I’ve seen how great execution builds trust-and Prozo is enabling that behind the scenes,” Kapoor said, emphasizing that backend efficiency is a silent engine for brand success.
The Founder’s Take: Strategic Depth and Creative Partnership
Dr. Ashvini Jakhar sees Kapoor’s involvement as a meeting of minds-combining creative depth with business strategy. “Ranbir brings creative depth and strategic thinking. His belief in reliable operations mirrors our ethos, and we’re excited to build with his support,” Jakhar remarked. The collaboration is expected to add new momentum as Prozo ramps up innovation and expands its reach.
What Sets Prozo Apart: Technology, Flexibility, and Scale
Prozo operates on a flexible, pay-per-use model-making enterprise-grade fulfillment accessible to a wide range of businesses, from SMEs to large enterprises. Its tech stack enables real-time tracking, predictive analytics, and automation, ensuring brands have tight control over their inventory, faster response times, and data-driven decision-making. Notably, Prozo is enhancing its Same-Day and Next-Day Delivery capabilities to meet modern consumer expectations and strengthen its network for MSMEs and quick commerce brands.
Growth, Backing, and Future Plans
With $20 million already raised from top investors like Sixth Sense Ventures and JAFCO Asia, Prozo is poised for rapid expansion. The company aims to grow its warehousing footprint, boost automation, and deliver customized solutions for different business needs. Recent launches, such as a hyperlocal delivery grid and “dark store” network for quick 2-4 hour deliveries in major metros, highlight its focus on speed and scalability.
Conclusion: Transforming India’s Supply Chain Landscape
Ranbir Kapoor’s investment cements Prozo’s position as a next-generation supply chain leader, blending technological excellence with creative vision. As Prozo accelerates its mission to deliver fast, precise, and scalable logistics, it promises to revolutionize how brands move goods and serve customers across India-fueling the future of commerce in the digital age.
